We’ve personally found that running through a checklist and ticking off all of the essentials prevents anything from being overlooked.
So here it is, a comprehensive checklist so you don’t get caught out. It includes all the ‘easy to miss’ stuff, some other bits you may not have even thought about, and some key best practice things to stick too.

If you want to find out more about our best practice, check out our guide to creating a highly effective B2B email marketing campaign