Cookiebot - The Classification of Cookies
GatorLeads Plugin
For GatorLeads to start tracking your website you will need to have your unique tracking code on your website. Once this is added, GatorLeads does the rest. The GatorLeads WordPress plugin is here to help you add this code to your website. Follow this link to download the plugin.
A new feature of the GatorLeads plugin is the option for “Abide to CookieBot consent”. This means that you can choose whether you consent to the CookieBot, if enabled we set the script to ignore CookieBot consent but only track contact tracking if a user has consented.
This means that once your GatorLeads tracking code is on your website, it checks whether the CookieBot consent for marketing is enabled.
What to Do
If you are using a previous version of the plugin you will need to ensure that the plugin has been updated to version 1.0.4, you can do this in the plugin admin.
What are Cookies?
Cookies are small text files which are stored on your device when you visit a website. Cookies are used to track and save information about each user's internet session. When a user is cookied this means it will remember the user's site history which means you can tailor your marketing to individuals. Cookies are used for various reasons:
- To improve efficiency of websites
- To improve the user’s personal experience
- To provide information on websites
- To market to users in a personal manner
Your web browser can choose whether or not to accept cookies. If you do not accept cookies then you will not have any information stored.
What Cookies do we use?
- Essential cookies. These are cookies that are required for the operation of our website. They include cookies that enable you to log into secure areas of our website, and to use online forms.
- Analytical cookies. These cookies allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This allows us to improve the way our website works, by ensuring that users are finding what they are looking for with ease.
- Marketing cookies. These are used to recognise you when you return to our website. This allows us to tailor our content for you, we can greet you by your name and remember your preferences. These cookies also track your visit to the website, the pages you have visited and the links you have followed. We will use this information to make our website, the advertising displayed, and communications sent to you will be relevant to your interests.