Creative- Articles Custom Link Text
This will provide you with a step by step guide on how to use Custom Link text instead of using the Read More text
Click on the Creative Email tab and Select Articles
Once clicking on the Articles option on the dropdown it will bring you to a list of all your created articles, the next step is to click on the Article that you wish to edit
Click on the Article that you wish to edit
This will bring up the Article Setup page
Once on the Article Setup Page click the drop down box next to the read more text
Click on the Custom Link text that is displayed once clicking on the drop down box.
Once clicked this will then provide a blank box to the right of the dropdown box
Add the text that you would like to appear on the Article to Entice the reader to read more. Once Completed press save and close. Attach the Article to the campaign through campaign settings.
Once you have added the the Custom Link Text it will appear as the bellow:
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